Where Productivity Meets Influence

A short story about us

At HUME, we exist to elevate brands that empower focus, growth and performance — whether you're building the next essential productivity app, a study tool for students, or a platform reshaping how we work and learn. We connect you with creators who live with intention, so your message reaches the audiences that value efficiency, discipline and progress from day one.

Built for Brands that Speak to Modern Men

Why We Started

We saw a gap: a market saturated with surface-level content that overlooked how people truly engage with productivity and self-improvement. Our agency was created to change that. With a strategy-led approach, creator-first partnerships, and a deep understanding of digital habits, learning behaviours and tech-driven lifestyles, we help brands build presence, trust and lasting impact.

What We Offer

Delivering strategic influencer campaigns for men's self-care brands. We help you build trust, boost exposure, and create content that truly connects.

TikTok Creative Campaigns

Short-form content with trend relevance. From productivity hacks and study routines to digital tools and mindset shifts, we create content that resonates with Gen-Z and Millennial audiences who value focus, growth and efficiency.

YouTube Brand Storylines

Long-form storytelling with conversion potential. We collaborate with creators to produce in-depth reviews, productivity breakdowns, digital workflows and content that builds brand trust through real routines and results.

Instagram Campaigns

Strategic, story-driven posts and reels. We work with creators to bring your productivity tools, self-improvement platforms and tech solutions to life through engaging content that inspires action, builds trust and connects with focused, growth-minded audiences.